The question is not whether you should use print or email when marketing, instead the question is, what mix of print and email is best for us? Using one supplier who understands and utilized both channels allows you to have one source that can deliver and coordinate a multi-channel approach. It’s like making sure the right hand knows what the left hand is doing.
Anyone can send a blast to a list, but you want to deliver relevant email campaigns that follow best practices to maximize open, click-through and conversion rates. It’s not the number of emails sent, it’s about the roi of the emails sent. Utilizing our Emotional Expressions personalized imagery helps your email stand out from all the clutter in the inbox.
Using customer information, personalized emails can be populated with content specific to their interests and needs, and those emails can be tied to pURL campaigns and website landing pages. It’s email marketing, but done differently.